Sep 8, 2025
Annabelle Cole
Who I Am
Hello, I’m Annabelle Cole- a passionate brand design and strategy specialist proudly based in Wrexham and the founder of Astrik Studio. My mission is to empower businesses with bold, unforgettable brand identities though graphic design that demonstrates deep thought and build a connected, and rich visual language for businesses across social media and beyond.
My Design Style & Approach
Clients are often drawn to my minimalist, clean, and modern aesthetic. I'm a Pinterest-obsessed designer that understands the fundamentals of how to create trending design and can help you truly capture a Gen-Z audience when it counts. I believe in stripping away and simplifying the design elements in a logo, holds so much power and helps you to develop a truly iconic brand. My process blends brand strategy, creative direction, and visual storytelling, ensuring every element of your brand works together cohesively.
I deliver a comprehensive brand identity from typography and colour palettes to social media graphics and campaign assets. The result is a consistent and elevated presence that inspires trust, attracts attention, and sets you apart from your competition.
Services I Offer
Brand Strategy: defining your positioning, audience, and values.
Creative Direction: guiding campaigns and content to maintain cohesion.
Brand Identity Design: logos, visual systems, and guidelines.
Luxury & Minimalist Branding: premium design tailored to businesses wanting to elevate their image.
Content Creation & Social Media Management: helping local businesses in Chester, Wrexham, and Cheshire strengthen their presence online.
Rebranding: refreshing established businesses to better connect with today’s audiences.
By combining design expertise with strategic marketing, I help businesses not only look better, but perform better.
What I do
This is not just graphic design, I create 'atmosphere' and invite people into your brand’s 'world'. I design every interaction with your business so it feels intentional, thoughtful, and distinctly memorable. That’s the power of a true brand experience. That's thinking though the customer experience- from opening your packaging to sharing how great you product icon social media. We design that full process so the visuals inform the marketing strategy. I don't look at these things in isolation, my strengths are in combining and connecting the design, marketing and full visual experience- so your not just hiring a graphic designer.
I blend strategic thinking with clean, refined aesthetics and luxury design principles to transform brands into immersive experiences that attract and inspire ideal customers.
Whether you’re a startup in Chester looking to stand out and gain credibility, or a more local small business in Wrexham ready for a bold transformation- or even a bit further away, but would like to work with a designer in the UK, I’m here to help you create a brand that truly captivates your target market. Together, we’ll build something that resonates deeply, making your business impossible to forget.
Who I Work With
I work with ambitious entrepreneurs, small businesses, and growing companies who understand the value of strong branding. Many of my clients are based in Wrexham and Chester, but I collaborate with boutique businesses in London and across the UK.
What unites them is a desire to:
Elevate their brand to a more premium level.
Communicate with clarity and confidence.
Develop a cohesive identity that attracts the right clients.
Stand out in a crowded marketplace.
If you’re serious about transforming your visual identity, creating standout campaigns, or refining your brand strategy, we’ll work brilliantly together.
Why Work With Me
With a degree in Graphic Design and Illustration from Loughborough University, my journey began at a design agency, where I gained hands-on technical experience in pharmaceutical design, requiring an eye for detail- developing branding systems and medical illustration. Yet, what truly ignites my work is storytelling through design- strategically shaping brands to authentically express their purpose and vision. This passion led me to create Astrik Studio, where creativity and strategy fuel every client success.
Brand design is about crafting a distinct visual language that authentically tells your story, resonates with your ideal clients, and fuels your business growth. My mission is to design brands that are rich with thoughtful design and feel 'clever', they spark emotion, inspire loyalty, and bring people together.
With me, you’ll get more than a designer. You’ll get a creative partner who takes time to understand your vision, challenges, and opportunities. My approach is collaborative, strategic, and always driven by results.
Let’s Build Your Brand
Your brand deserves to be more than just a logo. It deserves to be an identity that looks luxury and builds trust.
If you’re looking for a local brand designer in Chester, Wrexham or a social media manager and content creator based near Cheshire, I’d love to help. Let’s create a brand that not only represents who you are today but sets you up for the future.