Wellness, Fitness, Beauty & Events
If your visual identity no longer feels like the business you have now or there are lots of good ideas across the team but nothing really connecting them. Or maybe social media is happening regularly, but it is hard to know what should be posted, who it is really for, and what is worth repeating.
Astrik Studio helps bring those pieces together so the brand feels clearer, more consistent and easier for the team to work with.
Ways to work together
There are a few different ways we can work together depending on where the brand is at and what needs the most attention.
Brand Identity Design
For new brands that need a visual identity from the beginning, or existing brands that want to bring what they already have into a clearer and more consistent direction.
Brand Style Guide · Brand Guidelines
Brand & Social Media Strategy
Work out who the brand needs to speak to, what those people care about and how that turns into content that feels relevant rather than simply filling the calendar.
Social Media Management
Ongoing planning, content briefs, coordination and performance check-ins to keep the social media moving in the right direction month after month.
A good place to start
The Strategic Workshop is a focused session designed to get everything out on the table and find the strongest opportunities already sitting inside the brand.
We look at customer insight, stories, products, ideas, experiences and anything else that could be a real opportunity, then explore how some of those ideas could show up through content, campaigns or the wider brand.
145k+ views
A lifestyle-led TikTok created for David Lloyd Clubs reached more than 145,000 views, compared with the usual 2,000 to 15,000 view range on the account at the time.
Finding what is already there
The best ideas normally start with something that already exists inside the brand.
That might be something customers keep saying, a founder story, a product people use in an interesting way, a question that comes up all the time or an idea the team has never quite known what to do with.
We look for those useful bits first, then work out how they could become something stronger across the brand or social media.
Find
What is already there that people could care about?
Build
How could that turn into stronger ideas, stories or content?
Put it to work
Where should it show up and what does it need to help the brand achieve?
Kind words from clients
“Working with Annabelle was so smooth, easy and fun. She kept me updated throughout the process and was quick to understand exactly what my brand was about. She’s a brilliant visual designer and has very original ideas, which were so exciting to receive. I’m so happy with the designs she’s delivered. She understood and interpreted the brief with exceptional skill and I honestly couldn’t have asked for more. I would work with her again in a heartbeat.”
Gurpreet Bharya
“I’ve worked with Annabelle on my Reels for the past 8+ months. Our monthly brainstorms have kept my content engaging and varied. Annabelle always brings great references and a clear vision for how the final video will come together.
Her guidance on shot lists and filming style has helped me grow in confidence on camera and stay far more consistent with posting.”
Anna Floyd
Hi, I’m Annabelle
I’m the founder of Astrik Studio and lead the strategy and design work across each project.
My background is in Graphic Communication and Illustration, and after working professionally in design I started Astrik Studio to work more closely with brands on the thinking behind how they look, communicate and chnage perception.
I like getting properly into a business, understanding what customers care about and finding the useful things that can be easy to overlook when you’re close to it every day.
Astrik is based between Chester and Liverpool, I work regularly with brands in London and across the UK, and I travel for workshops, shoots and project work when needed.
Maybe our stars have aligned
Tell me a little about the business and
what you’re hoping to change.
Our first call is a free consultation.
