Strategic Workshop

A focused session to get everything out on the table and find the strongest opportunities already sitting inside the brand.

We look at the stories, customer insight, products, experiences, ideas and other useful things already there, then work through how some of those could become stronger content, campaigns or ways for people to connect with the brand.

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Useful when you have plenty of ideas, but need some help bringing them together.

The workshop works well for brands that know there is more they could be doing with what they already have, but need another pair of eyes to help spot the strongest opportunities. It can also be useful before a bigger strategy project, launch, campaign or period of growth.

How the workshop works

Before

A short questionnaire gives me some context before we meet.

Find

We look for the useful things already inside the business. That could be customer feedback, founder stories, common questions, products, expertise, community moments or ideas that have not yet had a clear place to go.

Build

We choose a small number of strong opportunities and explore what they could become, perhaps a content series, campaign, founder story, collaboration, event or another useful way for people to interact with the brand.