Code Beautiful
Social media re-brand
Code Beautiful
Social media re-brand
Goal
Code Beautiful initially approached me to refresh their social media presence, aiming for a more curated and professional look to boost engagement. However, as the project evolved, it became clear that a brand refresh was needed on social media and now we are just begging to use some of this creative approach in the overall identity. The challenge was to modernise and refine their branding while keeping it recognisable to loyal customers.
Code Beautiful initially approached me to refresh their social media presence, aiming for a more curated and professional look to boost engagement. However, as the project evolved, it became clear that a brand refresh was needed on social media and now we are just begging to use some of this creative approach in the overall identity. The challenge was to modernise and refine their branding while keeping it recognisable to loyal customers.
Approach
I refined their existing brand identity as Sarah was slightly hesitant to stray from her original branding, however, I created and pitched a new typography system, colour palette, and creative direction which felt more polished and contemporary.
I introduced the cream colour into CB social media and moved away from the clinical white backgrounds. I provided editable templates, allowing them to maintain high-quality content without ongoing design support.
I refined their existing brand identity as Sarah was slightly hesitant to stray from her original branding, however, I created and pitched a new typography system, colour palette, and creative direction which felt more polished and contemporary.
I introduced the cream colour into CB social media and moved away from the clinical white backgrounds. I provided editable templates, allowing them to maintain high-quality content without ongoing design support.
Code Beautiful
Social media re-brand
Code Beautiful
Social media re-brand
Reel covers & post graphic templates
Reel & post templates
Instagram reel
covers & post
graphic templates
Designing a range of templates for graphics, testimonials, carrousels, stories, reel covers and more in
your branding.
Designing a range of templates for graphics, testimonials, carrousels, stories, reel covers and more in your branding.
Templates for graphics, testimonials, carrousels, stories, reel covers
and more.
Review
Review
Review
“We sent Annabelle the challenge at CODE beautiful of pushing our boundaries with brand image on Social many before her had tried and failed to convince us to branch out from our core brand guidelines but she was able to maintain brand image and elevate our look and feel giving a more luxury and consistent result.
Thanks Annabelle looking forward to the next project with you.”
“We sent Annabelle the challenge at CODE beautiful of pushing our boundaries with
brand image on Social many before her had tried and failed to convince us to branch out from our core brand guidelines but she was able to maintain brand image and elevate our
look and feel giving
a more luxury and consistent result.
Thanks Annabelle
looking forward to the next project with you.”
“We sent Annabelle the challenge at CODE beautiful of pushing our boundaries with brand image on Social many before her had tried and failed to convince us to branch out from our core brand guidelines but she was able to maintain brand image and elevate our look and feel giving a more luxury and consistent result.
Thanks Annabelle looking forward to the next project with you.”
Sarah Cross
@sarahjcross
Sarah Cross
@sarahjcross
